About LeatherLeaf

diamond

Mission

Provide small businesses with the same high-quality marketing expertise enjoyed by big corporations.

Vision

We act as your marketing department and an extension of your staff and business.

Values

Our clients success is our success. We will never suggest or offer services that we feel our clients don't need and would not benefit from.

Big Thinking for Small Business

Our passion is to help small and medium-sized businesses grow! Our expertise includes strategy, planning, communications, project management, and graphic design. We use our skills to help clients benefit from the same quality of marketing services enjoyed by large corporations.

Your Outsourced Marketing Department

As your marketing partner, we take a tailored approach to find the most compelling marketing solutions that are a fit for your company. Our process is a collaborative effort between our team members and our clients. We work closely with you to understand your products and services and the value you bring, and the types of customers you target. We study similar businesses in your area to position you competitively.

We offer solutions that can fit within any budget and time frame.

Ian Henzel

LeatherLeaf Founder

My career spans over 42 years, and I’ve worked for major corporations around the world, including the United States, Europe, where I lived for 4 years, and Asia.

As a consumer, you may have experienced my work in major online websites in a range of industries.

Working for a major online business directory, I was responsible for understanding how consumers use the information they find on websites to help them create a short-list of the businesses they are going to contact. I watched hours of consumer focus group discussions and gained in-depth knowledge into what influences a prospective customer’s decision-making process. Precisely how they go from reading online information to making a phone call.

I love using all of my experience to coach and help small businesses. Knowing that I am able to make a difference to a small business owner gives me great personal satisfaction. There is a personal connection and fulfillment more rewarding than that gained in a major corporation. It’s the feeling of having made a difference in someone’s life.

I am a transplant to the Coachella Valley area and moved here after many years living in Chicago. I am in wonder of the natural beauty of the desert and love the diversity of the people that call Palm Springs and Coachella Valley their home.

I chose the name LeatherLeaf for our business because I wanted a name that expressed my love of the desert. The Leather Leaf Arcacia is a hardy desert plant, tough on the outside but yet blooms with the most beatuful desert flowers. It is an example that looks can be deceiving, and there is so much in everything that we touch that can bring out the beauty. I felt it represented my clients, hardy desert businesses, passionate about their services and enhancing the lives of their customers.

In my spare time, I enjoy hiking, cooking and amateur astronomy.